Digital Marketing Technology

  • Return to Work
  • Mumbai
  • Return to Work
  • Mumbai
Key Responsibilities:
  • Agile User Requirements: Works with business partners to identify/document/translate requirements for IT sprint cycles and in a consumable format and terminology for Service Providers (includes user stories, acceptance criteria, … etc.).
  • Explains to the business how requirements may be implemented from a functional standpoint.
  • Roadmap Generation: Develops a future data roadmap for systems or capability areas within their area of responsibility. 
  • Works with agencies, social platforms & understands an IT system or systems that the business partner group uses, maps out business processes to serve as reference for development and IT support. 
  • To represent/map needs of clusters within scope of responsibility and represent any country-specific unique needs (ex. driven by local regulations).
  • Applies compliance requirements within scope of responsibility, provides documentation and participates in compliance activities as required.
  • Program Oversight: Report on the progress of workstreams within scope of responsibility.
  • Works with finance, procurement and associated functions in budget forecasting and actuals management
  • Be responsible for PII compliance across brands.

Education & Other Special Requirements:

  • Candidate with a minimum of 8+ years of relevant IT experience or with advanced/master’s degree or equivalent is required.
  • Excellent influencing and teaming skills to partner at all levels.
  • Experience working with cross-regional/global IT and Cross-Functional Teams.
  • Must have excellent communication skills (written and oral).
  • Proven experience in best practices in: Digital Marketing (Web, Digital Asset Management), eDetailing, Demand Forecasting, Brand Management, Product Pricing, Channel Management, Marketing Innovation and Marketing Insights/Analytics is preferred.


  • Experience with Agile methodologies, including user story creation, backlog prioritization, coordination with scrum teams and UAT is required.
  • Quickly learns business and complex processes, along with ability to understand and work across multiple business domains in support of projects.
  • Working knowledge of POS data from eCommerce Retailers.
  • New Capability & Data Partnerships with eTailers.
  • Should have knowledge of industry and business process trends related to Digital Marketing.



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