Job opportunity with the world’s best video player and the world’s largest video platform, with an install base of 500+ million worldwide and 350+ million in India.
This individual will work in the Revenue domain in the Mumbai (Andheri East) location.
The candidate will drive the GTM strategy for the branded content sales team by creating compelling solutions on MX
Player through the power of storytelling across – Long Form and Short Form AFPs. You will work cross functionally with External – Production houses, Talent Managers, Content Writers along with Internal – Content Strategy, Business Intelligence, Production, Operations, Analytics and Marketing teams to provide an end to end solution.
Key Responsibilities and Accountability
- Ideation, Conceptualization, Production and Post-Production for Video PGC
- Proactive and Brand brief led Brand Solutions
- Develop strategies for key accounts and key sectors
- Client Servicing – End to end responsibility of deliveries on Branded Content
- Create and Mentor the Brand Solutions team
- Project and Account Management
- Inter department coordination and servicing
- Creating GTM kits
- Post Evaluation & Case Studies
- Working with third party partners on Brand Lift Studies
- Create new IPs and AFPs (Short & Long Form) basis consumer insights and Client requirements.
- Create, maintain and Share updates on TV, OTT, Digital VOD and Branded Content space including competition mapping and campaign tracking.
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